Helping SaaS Founders Scale Smarter, Grow Faster, and Exit Strong
Hi, I’m Victor Cheng.
I’m a CEO Coach that helps SaaS Founders with $3M+ ARR to grow their businesses in a slowing economy by: 1) advising on high stakes decisions, 2) teaching founders how to become “professional” CEOs, and 3) guide them to the next stage of growth. I’m the author of Extreme Revenue Growth and The Recession Proof Business and have been featured as a business expert by Fox Business Television Network, MSNBC, TIME magazine, The Wall Street Journal, Harvard Business Review, Fortune Small Business, SmartMoney, Forbes, Inc. Magazine, and Entrepreneur magazine.
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Latest Blog Posts
How to Sell SaaS: The Complete Founder’s Guide to a Premium Exit
Most founders who set out to sell a SaaS company walk away with far less than the business was actually worth — not because the
SaaS Development Costs: What CEOs Should Budget in 2026
SaaS development costs are the single line item most first-time founders underestimate, and the one acquirers scrutinize hardest when they buy you. The number you
What Is ARR? Annual Recurring Revenue Explained for SaaS CEOs
If you run a SaaS company, the fastest way to understand what is ARR is to picture it as the one number that quietly governs
Startup Roadmap: The Exit-Driven Plan for SaaS Founders
Most of the startup roadmap advice you will find online was written for someone who isn’t you. It walks a first-time entrepreneur from “I have
SaaS Sales Efficiency: The Metrics That Decide Your Growth Ceiling
Sales efficiency is the single number that decides whether pouring more money into sales makes you richer or just busier. It answers one blunt question:
SaaS Benchmarks: The Numbers That Actually Predict Your SaaS Exit
Most SaaS CEOs running a $5M to $15M business cannot tell you, off the top of their head, whether their numbers are good. They know