Helping SaaS Founders Scale Smarter, Grow Faster, and Exit Strong
Hi, I’m Victor Cheng.
I’m a CEO Coach that helps SaaS Founders with $3M+ ARR to grow their businesses in a slowing economy by: 1) advising on high stakes decisions, 2) teaching founders how to become “professional” CEOs, and 3) guide them to the next stage of growth. I’m the author of Extreme Revenue Growth and The Recession Proof Business and have been featured as a business expert by Fox Business Television Network, MSNBC, TIME magazine, The Wall Street Journal, Harvard Business Review, Fortune Small Business, SmartMoney, Forbes, Inc. Magazine, and Entrepreneur magazine.
Join Other SaaS CEOs and Founders and Learn How to Scale Your SaaS Business to $25 Million ARR.
Subscribe to my free newsletter and get updates, strategies, and tips for how you can scale your SaaS business.
This form collects your email so that we can send you the free materials you requested via email. Check out our Privacy Policy for details on how we protect and manage your submitted data.
Latest Blog Posts
ARR vs Revenue: The SaaS Bridge Every CEO Must Be Able to Walk
The ARR vs revenue conversation is the single most expensive piece of confusion I see between SaaS CEOs and the people who price their companies.
ARR Growth: The Formula, Benchmarks, and Levers That Move It
Most SaaS CEOs talk about ARR growth the way meteorologists talk about the weather — as something that happens to the company, observable but not
Sales Methodology for SaaS: The Framework That Actually Closes Deals
Most SaaS CEOs pick a sales methodology the same way they pick a CRM: they read what the top-rated competitor uses, hire a VP of
SaaS Sales Tools: The Stack That Actually Moves the Number
Most SaaS CEOs at $5M to $15M ARR spend somewhere between $80,000 and $300,000 a year on sales tools and have no idea which ones
SaaS Sales Cycle: How to Shorten It Without Breaking Win Rate
Most SaaS CEOs can’t tell you their actual sales cycle length within 20%. They know the deals that closed last quarter. They have a vague
SaaS KPIs: The Complete Guide for CEOs Building Toward an Exit
Most SaaS CEOs track too many KPIs and act on too few. A typical $10M ARR company has a dashboard with 30–40 metrics, a finance